Strategic insights on brand building, rebranding, identity systems, and brand management for business leaders.
Learn from 14 iconic logos—from classic brands to recent rebrands like Slack and Airbnb. Discover the design principles behind Apple, FedEx, Amazon, and more that every startup founder should know.
Discover how to create a fantastic visual brand identity on Instagram and take your brand closer to the core consumers using the most widely used social platform by Gen Z.
A branding strategy can be regarded as a plan to make everyone aware of your brand’s existence and describe your products to the core audience to attain specific branding goals.Branding 101: How to Define Your Brand Strategy & Win Market Competition?
Here are some famous brands like Gap, Sears, Animal Planet, & Burberry that are worthy of inclusion in logo redesign fails that you must study to keep yours safe.
Understand what makes a bad logo design, how to spot one and fix them before they damage the brand's credibility.
Discover how hiring a professional logo designer is better than using an online logo maker for designing a logo for your brand.
Learn how to define your brand's purpose and give it a proper start with correct direction to prosper and stay ahead of your competitors.
Brand loyalty is the love a consumer shows for the brand due to having positive experience in the first purchase and a willingness to buy again and again.
The visual identity is made of several visual elements such as colours, logos, typography and imagery so the brand can be recognized via its visually tangible form.
The most popular mascot logos that have been around for years, which industries can use them and what can brands learn from their branding?
As an interior design brand you need an impactful logo and branding strategy for your business. Learn why branding is important for your success?
A flawless skincare logo is as important as your products. Read about what the best skincare brand logos look like and what can you learn from them?
Why do famous brands use blue logo designs to communicate their brand and why is it the coolest color to include in your branding and logo?
Seeking a better alternative to Apple AirPods? Discover the best earbud options that are literally designed for creative minds especially for their travelling needs.
Ecofriendly Packaging is the new trend in branding. Get ideas for sustainable packaging to make your brand healthier for the environment.
What are the elements that make a luxury brand’s logo look opulent? Give your brand a luxurious logo that’s timeless and outstanding.
The need to get distinguished online with an e-commerce logo is greater than ever. How can you make your e-commerce logo design stand out?
Product packaging is significant for a brand’s success. Discover all you need to know about getting the best packaging design for your startup.
Logos are an essential part of jewelry branding. Explore some ideas on how to make your brand sparkle with the right kind of jewelry logo design?
Discover the best logo design kit options and reduce your completion time without compromising the quality of your branding project.
Your book cover design should persuade readers to pick it off the shelf or online. Know how a professional book cover design should really look like?
Fashion Branding: Your fashion logo can make your brand the showstopper. Learn from the best clothing brand logos and get yours designed just right!
Discovering the link between branding, colors and emotions. How does color psychology improve the chances of a brand’s success?
Your creative blog logo design will help you stand out amongst the crowd. Learn what blog logos are and how do they affect your online presence?
Aviation branding helps airlines rise above their competitors. Learn how branding for airline can convince passengers to get onboard.
Seek inspiration from famous logos of the brands that made it big! Here are the 7 most popular logos that have a great story to tell.
Get to know the latest work from home tool options for graphic designers and developers and setup your home office to stay prepared for any kind of pandemic-like situation.
Logo trends have changed along with everything else. Top 10, 2021 Logo Design Trends that you should know before designing or getting one designed.
Risk of loss is always there. But you can save yourself via minimum viable product. Discover how!
Understand what is social media branding, how it’s done right and what benefits it can offer to your startup and put you in the spotlight in your target consumers.
Starting a new photography business? Discover the ways to turn it into a trusted brand that creates awareness and produces loyal clients while clicking awesome photos.
Understand the brand style guide application and how it gives your brand a recognizable element that binds it with certain occasions in a consumer's life.
Discover the best graphic design tools and harness your creative process by having the best gadgets in your design arsenal.
Understand the importance of having the right brand assets that accurately represent your company, your products and your brand personality to the consumers.
Understand the true application of corporate identity and how it keeps your business consistent across all the marketing mediums during a campaign.
Learn all about effective billboards to stand out in the crowd. Follow the tips to make your billboard design attractive and appealing to the audience.
A flat logo design is a key to capturing your audience’s mind with a memorable logo design. Design a flat logo to add personality to your brand.
Are you looking to DIY your small business branding? Wait! You need to give this blog a read before that.
Beware! You can’t choose your brand strategist with closed eyes. There is something you need to know before that. Discover it here
Looking for an idea for public school branding? Here is a complete guide for you to choose the right design elements for your brand.
Complex logo design sends you customers far away. Read out why you should never go for it!
Small business rebranding can save the boat of your business. Discover why a new design spin is your need for the year!
McDonald’s branding hides huge secrets that can boost your brand’s success with proper application. Learn from the best to gain success.
Small business branding is your real blue print to success. Want to discover how to go about it? Give it a read.
A quality logo has several features. Here's a guide to tell you about logo quality and to improve it in no time. Re-do your logo design.
COVID-19 has changed consumer preferences and marketing trends. Read about how the pandemic has shaped the branding in the world.
Understand how to create a brand, it’s significance for new and old companies and how it can enable you to stand out in the competition via brand loyalty.
Choose the right branding colors for your business to capture the minds of your audience in no time. Here's a guide on branding colors.
Advertising slogans can make your brand win every race! Discover 7 best slogans that helped the big brands thrive.
Why co-branding should be your next priority? Discover some awesome co-branding stories and learn why you should do it.
I have made a list of the most dashing and iconic sports league logos, hailing from every stadium and race-course of the globe – A must-read for sports fans.
A classy realtor logo and professional realtor branding strategy is needed for every real estate business. I have listed 19 good reasons why YOU need these services TODAY.
Here’s a list of the best flyer design ideas. You can use these ideas to make sure your flyer does not end up in the bin.
Looking for some cool logo ideas? Get inspiration from top brands and escape designer's block in no time. Read it all in the article.
Take inspiration for logo designing from Baskin Robbins logo design. From history to current logo design, learn about it all in this article.
Learn all about the golden rule for logos to make sure to meet your client's expectations. Here's what you need to know about logo designing.
Brand awareness is the ultimate way to reaching your audience's heart. Learn all about it and how to achieve it in no time.
Take logo inspiration from the 10 best logo samples. Create a logo with creative effects and techniques. Read the whole article to start designing.
Interested in knowing about the rebranding results of some famous brands? Well, I have got it all covered for you here!
2020 has left a mark on our lives, and it has shaped our future in an unexpected way. Find out why rebranding of famous companies is expected in 2021.
Do you want to increase customer trust on your brand? Invest in marketing, designing, and promotions to attract them to your brand.
Wondering how to develop a catchy and impressionable personal brand? Will a personal logo work for you? Come find out how logos work for personal branding.
Curious about how designing world has changed in the 2010s? Well, look no more, I have compiled a comprehensive article for you to see the design world in a decade.
Looking for some crazy branding techniques for the new year? Well, here, I have complied all the branding trends that are expected to run the marketing world in 2021.
Understand the mechanics of digital designs and how you can work with a digital designer to give your brand a consistent feel while marketing on social media
Branding and Brand Equity is no joke and logo design is a part of it. How do logos affect brand equity? Learn how to influence customer’s decisions.
New into the designing or business world? Here are a few design mistakes that you need to avoid to risk your brand reputation.
Interested in knowing some of the crazy branding mistakes that your favorite brands had made? Well, I have compiled a list for you to amuse you from it.
Branded merchandising is a great way to boost sales and create brand awareness. Make sure to invest in promotional products to increase your brand's reach.
What is brand archetype? A journey to breathing life into your brand and making it an awe-inspiring human that’s awesome at engaging your customers.
I’ve compiled a list of retro logos and what makes them look truly vintage to inspire your next design. Buckle up for a ride full of nostalgia!
Logo is a crucial element of the brand. Read all about logo design rights to stay on track. Get logo copyrights to avoid any problems in the future.
Learn all about LinkedIn marketing in a complete guide. Advertise on LinkedIn to get more leads and gain more customers in no time.
Worried about designing the logo for your culinary business? Do not worry, I have got you covered, read on this blog and you will have all your questions answered.
Old school trends reappear every decade and they attract a lot of people each time. What makes vintage graphic designs so classy? I have the answer!
Is 99Designs worth a try? What other alternatives do you have? What’s the difference between all of them? I’ll outline everything in detail.
Create the best negative space wordmark by understanding about it and following expert tips. Read all about negative logo space.
Are you unable to communicate your brand’s message to your audience and confused about what colors to use? Well, do not worry, this guide has all the information that you will need.
Use the right inspiration from a pool of fashion logos and draft the best one for your brand. Fashion logo ideas for the designers.
Read about the best ways to design a logo. Creating an effective logo is now simple and easy. Follow the tips and get the best logo.
Eager to learn about crazy psychology behind triangle shapes in the brand logos? Read on this article and learn the grave impact of a triangle on a logo.
Do you know about the psychology behind our favourite Facebook and other square logos? Read on this article and be amazed by the shocking revelations.
Learn everything about Amazon advertising and start promoting your business. Create brand visibility and fuel sales with Amazon ads.
You cannot and should not depend on Google for everything or everyone; and, there is a huge list of Google alternatives that you can use.
Write a compelling brand guide by following the right tips and techniques. Read all about branding guidelines including brand voice, typography and much more.
Feeling low on your creative fluids? Let’s discover some cool branding quotes to recharge your energies and think again like a pro creative being.
All about what are pastel colors, the multiple pastel shades which are used in advertising and how pastel color schemes have become popular due to their greater impact in branding.
Breaking the clutter should be in the core of your mind. Talk of which, brand differentiation is something that offers you a competitive edge. Read everything about it in this blog.
The Greek mythology logos connect the business with the people. We all have some ancient stories engraved in our subliminal mind all the time.
Let’s look at the Coca Cola logo evolution and take key design lessons from this century old brand and see what young brands can learn in terms of design and branding.
Let’s start with the very beginning and explore the history logo designs were first incorporated in the business sector and see what lessons are there for young brands.
Trying to get into restaurants and coffee house business? Let’s examine Starbucks logo history and start with the original Starbucks logo and take the key design lessons.
Considering to redesign your logo? Let’s begin with the basics and understand the dos and don’ts of this process to keep it aligned with your brand objectives.
Are you aware of different color options that designers use in marketing collaterals? Let’s begin with understanding color theory and how it impacts the design.
Ever wondered why most brands are attracted towards cool emblems? Let’s discuss all about emblems and see how they empower a new brand in the competition.
Investing in a new logo design? Let’s start with basic elements of design and unfold each so you can communicate with your designer with confidence.
Planning to invest in a new logo design? Well, here’s everything you need to know about black and white logo and how they impact on your brand’s overall appeal.
Investing in a new logo design? Read this and understand the negative aspects of using generic logos that can damage your brand’s reputation right from the start.
It’s time to analyze the old Pepsi logo and see what design lessons are there that you can apply in your brand’s logo and give it a fresh feel right from the very start.
Applying an awesome branding plan to boost your brand’s recognition? Avoid making these branding mistakes that can kill your brand’s chance to grow faster.
Feeling perplexed between trademark vs copyright of your logo design? Here’s everything you need to know about theses two identical legal terms when it comes to your logo.
Investing in a new logo design? Let’s start with principles of design that you can apply in your brand’s corporate face and give it a creative boost with evergreen quality.
Are you into sports and soon launching your own team or designing a premier league new logo? You need to read this and learn what mistakes to avoid at any cost.
Are you lacking creativity fluids in your body? Here are some interesting graphic design quotes that you must read and refuel your designing energies and create wonders.
Starting your creative journey? You must be struggling to select the best logo design software that would remain with you 24/7. Here are all the answers you need!
Do you find design terms difficult when conversing with your logo designer? Come, let’s start with logo file format options and understand what each one has to offer.
Investing in a logo design for your brand? Let’s start with developing the basic understanding with logomark and other logo type options so you can select the best one.
Are you struggling to make your brand storytelling compelling? Why not seek help from storytelling logo and design’s help to describe it visually and gain viewer’s interest?
Planning to up your branding game? Here are some cool branding ideas that you may apply to your brand and achieve awesome marketing results, sooner.
Are you thinking to skip your brand’s logo in the marketing plan? Here are some key logo design benefits and how it builds customer trust on the company when done right.
Let’s look at the search giant, Google logo design, and how it changed over time for maintaining the interest of its users and what you can learn from it.
Are you looking for logo options? Why not try wordmark logos and give your brand a fine feel via a wordmark logo design and win the competition.
Do you feel confused between choosing a raster logo or a vector logo option? Well, here’s everything you need to know about both logo format options.
Want to know about logo trademark? Here’s everything you’ll need to know about trademarks for logos and how you can trademark your brand’s logo.
Are you worried about the cost and budget brand requires? You’ll find every bit of information to estimate the right budget for your branding and marketing plan.
Thinking about using logo makers for your brand’s logo? Here’s why using an online logo creator is a bad idea for your brand’s health and what’s alternatives to use.
Are you familiar with different color shades when it comes to design? Let’s understand all the color names that you’ll be dealing during your creative project journeys.
Have you thought about using logo animation td up your brand’s standard? Well, here’s a quick list of awesome logos and cool animations that you may consider.
Are you planning to update your logo or have a new one? Understand why using ready made logo designs is not a cool idea to consider for your brand.
Discover how this designer paid tribute to the creators of famous designer logos and what you can do about your brand that one day yours will be in this list.
Do you know what is brand visual identity? Let’s unfold every secret about visual identity graphic design to up your branding game and stay ahead.
Investing in a new logo design for your startup? Come, let’s discuss some essential dos and don’ts of logo design so you can keep your brand on right track.
Are you into design and creativity? Why not read some interesting books for logo design and understand the key rules before designing your first logo?
Ever seen such worst logos that make you laugh? Come, let us share some eerily strange logo designs that make no sense or just feel awkward.
Let’s look at some famous logo design trends in 2020 that offer a variety of creative ideas for new brands and never get old due to their timelessness.
Here’s a list of decade logo options that have not been changed for years and the brands kept using the same corporate face for competing in the market.
Let’s understand the core habits of the professional brand identity designers and see how they achieve such amazing results in final draft in branding projects.
Sometimes self-proclaimed design enthusiasts make such visible logo design blunders that keep you laughing until your stomach hurts such as these funny logo designs.
Ever wonder what makes a great logo design? Come, let us explain the key ingredients that are unavoidable when it comes to branding and logos.
Investing in a new logo design? Let’s understand the application of animal logo and see how it benefits your brand in creating a strong recognition.
Planning to launch a new brand soon? Let’s run a brand name check and see if you’re headed into the right direction and pick the best brand name.
Let’s take time and appreciate the efforts of these creative geniuses and their brutally honest logos that show the real picture of world’s famous brands.
Let’s examine the reason behind popularity of minimalist logos and what particular emotions they exude in the heart of the viewers upon the first look.
Discover why investing in a cheap logo design costs your brand its reputation and increases the risk of negative impression in your core audience.
Seeking to hire the best logo designers? You need to discover some best logo secret that only a true professional includes in his work and make it appealing.
Understand the different types of logos and what meaning each logotype offers to your brand so you can pick the best one and give your marketing a boost.
Let’s have a look how the top famous company logos should look during the Covid-19 lockdown and give a silent message stay inside during the pandemic.
Let’s discuss some creative logos that were designed without applying the golden ratio rule and they do a pretty good job at conveying the creative message.
Understand the mechanism behind rebranding and when should a known brand go for a redesign or restructure of its brand identity to stay relevant to the target audience.
Let’s take a look back at the world best logo designers and see the marvelous creations that still make them a famous designer after so many decades.
Understand the history, application and need of golden ratio in logo design and why golden ratio logo is not very effective in today’s design world.
Understand the different types of logo design clients that you’re likely to encounter several times during your creative career as a logo designer.
Check out how the logo evolution of the world’s most famous brands brought more meaning and depth into their branding.
Finding how to improve logo design skills? Discover multiple ways to boost your creative skills and be better at drawing your imaginations on screen.
Understand the process of creating a business logo design faster and keep it aligned with your marketing goals and relatable to your consumers.
Understand the process of making the good logos, their types and how a logo contributes to the success of your brand with strong recognition and memorability score.
No idea how to choose a logo designer? Discover the process to rate and hire logo designer for your creative project and ensure that you’re picked the right talent.
Discover the best free logo service and how much they each cost when you need to create a free company logo design for your startup that’s on a budget.
Understand how the logo design and brand identity are connected together and work towards giving your brand a distinct image that ultimately improves brand recognition.
Discover how to hire a graphic designer for your next project and what questions to ask him for assessing his creativity and competence to take the final decision.
Discover the top affected business brands due to Covid-19 pandemic and how they planned the survival of their business during past year and gave useful lessons.
Let’s examine BMW’s revamp logo strategy and how it was received by the audience along with the key design lessons you get for a logo redesign project.
Different design options offer variable logo design cost and knowing them all can help you take the right decision with respect to your branding.
Discover how using creative logo design services can help you add a hidden meaning to your brand’s logo and initiate a positive buzz that increase brand recognition.
Discover how a driving school logo can represent the business in its correct form and attract the clients with its brand message inclusion.
Discover famous company logos that are copied from other famous brands and understand the creative lessons they give for new logo design projects for your brand.
Give your pizza brand a fresh feel with a perfect pizza logo design and discover the creative rules that ensure your brand has a perfect corporate face in the market.
Discover how to launch a brand and attract your core consumers to your products with perfect brand launch ideas that reduce the marketing cost.
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